Category
Art Direction
Seasonal Camping
Creative Direction
Dario Gollino
Art Direction
Laura de Jong
Photography
Riccardo Meroni
Account
Federica De Paoli
Agency
Denstu Creative
Inspired by the Neorealism time period, these images are shot in the middle of the famous Rione Saintà. Capturing the collection in a real, natural and uncensored way. Using a similar filmic approach, as was used in the Neorealism filmic styles. The result is a realistic impression of everyday life and routine activities from a shoemaker - or "solachianiello" as the Neapolitan call it.
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